This project represents a full-cycle exploration of what it takes to build a modern e-commerce platform from scratch - not just visually, but technically and architecturally. The focus went beyond selling products, emphasizing scalability, content flexibility, and real-world production concerns such as authentication, payments, and streaming performance. Every decision was made to simulate a real launch-ready brand, blending clean UI, smooth motion, and cloud-native infrastructure into a cohesive, production-grade experience.